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Introducing our new delivery tech experts with our florist websites!

Alongside Interflora, we've partnered with delivery tech gurus, FarEye, to bring our eflora florists and their customers an exclusive, industry-leading delivery service.

Who are FarEye?

FarEye logo

Founded back in 2013, FarEye specialise in last mile delivery technology - making deliveries more cost-effective while guaranteeing customer loyalty using their fab delivery app. They're trusted by top brands including Hello Fresh, Papa John's and Amway. Click here to find out more about FarEye.

What are the benefits of using FarEye in my florist business?

FarEye delivery example

FarEye technology provides florists with;

  • Optimised delivery route planning, saving you money and time.

  • Driver tracking so that florists can see where drivers are on their route if a customer asks for a delivery update.

  • Click to call function in the driver app so delivery drivers can easily contact the customer if they're having difficulties locating an address.

It works seamlessly with your eflora florist website and the ROSEGold order management system so that your orders are automatically populated on the FarEye portal meaning you don't have to enter any orders manually - it even works with your local orders too!

Wendy, an eflora florist from Leeds House of Flowers who started using the tech in April is already seeing the benefits and not just with customers but with her shop team too:

"Our shop has been using the FarEye delivery app for a short while now... Overall the experience has been really good. We are all older people in our shop, I am in my 60s and I have found it so simple to use and straight forward. Can honestly say it has improved the delivery experience for not just the customer but our shop team as well. Absolutely love it."

What are the benefits of FarEye for my customers?

Not only does FarEye benefit you as a florist, but it's great for your customers too! Using the FarEye delivery app or online portal, you'll be able to send your customer a picture of their order before it goes out for delivery or is ready for collection, offer them live delivery tracking and also send them a picture of their flowers being delivered so that they know they arrived safely - what a great service for your customers!

eflora florist Stephen’s Bouquets in Wickford who also started using the delivery tech in April received this glowing Trustpilot review from a first time Interflora customer within their first week!

"This was my first time using Interflora & I was a little apprehensive ordering via the internet however I found it easy to do. I hoped what I ordered would be what was delivered & I was pleasantly surprised. My Aunt was thrilled with the flowers & I was sent a photo which made me very happy they were indeed beautiful"

Don't forget, that with an eflora florist website, we can add a Trustpilot widget to your website to showcase your top reviews. Take a look at our other florist website features here.

How does it work?

It's simple! You have the choice of downloading the app onto your Smartphone or you can use the website portal. Login to your account, then simply click, scan, snap and swipe!

You'll then be presented with an optimised delivery route for your driver and your customers will receive an email personalised with your shops details that includes a picture of their gift and a 90 minute delivery slot, just like the examples below.

How do I sign up?

This technology is exclusively available for Interflora members and is only compatible with an eflora florist website! If you're an Interflora member and you don't have an eflora website (why wouldn't you?!) then you can still use the FarEye tech but you'll have to manually input your website orders into the system.

Our Business Development Managers (meet the team here) are in the process of visiting all of our eflora subscribers to train them how to use this fab new technology. You can register your interest by emailing

How much will this cost me?

Nothing! It's all included within your Interflora membership fees. But if you're not already an Interflora member, you can find out more about the different Interflora membership packages here and start using this industry-leading technology in your business.

What another great feature for eflora florists! You can read about our other website features here.


What are you waiting for? Sign up to eflora now and offer your customers an industry-leading delivery experience that also saves you time and money. Find out more about our website features here and find out why we're so much more than just any other old website provider.


If you're an eflora subscriber, access our exclusive content by joining our private Facebook group.



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