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2024, what a year for our florist websites!

imogenlester7

Our eflora websites for florists keep going from strength to strength (even if we do say so ourselves). 2024 was a great year for our eflora subscribers, take a look at these fantastic performance stats:

-	Orders up by 9.6%
-	Sales up by 14.7%
-	AOV up by 4.7%

Comparison period: 1st January – 31st December 2024 Vs. 1st January – 31st December 2023.

 

There's also no such thing as January blues with eflora either! We had our fourth consecutive record Christmas in 2024 with customers continuing to shop locally on our florist websites. Take a look at these festive performance stats:

-	Conversion up by 2.4% 
-	AOV up by 6.9% 
-	Sales up by 4.8%

Comparison period: 11th – 24th December 2024 Vs. 11th – 24th December 2023. Per site average vs. prior year.


For deliveries between 18th – 24th December 2024 we saw a growth of 8.5% and a value growth of 9.7% vs. the same period in 2023! Is your florist website working this hard for you?

 

We'll continue to work with our eflora florists to ensure that we carry on this trend into 2025 and beyond with our fantastic florist website features and hands-on support. Our annual Digital Presence and Performance Reports include some handy personalised tips for each florist on how they can make their website perform even better!

 

Not part of eflora yet? What are you waiting for? Find out what an eflora florist website could do for your business and book your demo.



 If you're an eflora subscriber, access our exclusive content by joining our private Facebook group.

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