Valentine's Day is coming (eeek!) so we've put together some of our top tips to help maximise your florist website sales this coming peak: 1. Review last year's product performance to give you an idea as to what this year's best-sellers could look like. Once you've identified these products, make sure they're visible on your website's homepage and share them on your social media accounts. 2. Showcase your Valentine's Day finishing touches such as chocolates, wine and teddies

Our wonderful SEO agency, Impression, have been working alongside the Floristry Trade Club to create a series of short videos all about Search Engine Optimisation (SEO - what helps to improve where your website is listed on search engines such as Google and Bing). Each vlog is full of handy information about how you can make your florist website more visible in an already crowded market (P.S. each video is free for Floristry Trade Club Business Subscribers!). With three bite-

Recently we celebrated eflora’s second birthday. Two whole years of building beautiful, industry-leading florist websites - time really does fly, doesn’t it? To celebrate we created a short video with a selection of our favourite highlights from the past two years. Fear not if you missed our birthday video, you can view it by clicking on the image below. As a birthday treat from us to our eflora subscribers, we'll be launching local delivery pricing to all eflora florist webs