Autumn is officially here and it brings us a brand new seasonal collection, a rich colour scheme and fabulous new updates our eflora florist websites... Our October updates include; Changes to the Finishing Touches page so that if there isn’t a suitable add-on to compliment the product a customer has selected, they will not be presented with the finishing touches page when placing their order - improving the user experience for customers e.g. customers placing an order for a

As a florist, you wear lots of different hats - from floral designer, to accountant to social media manager and everything in between! It can be pretty tough being an expert in each of these areas and making sure you're up to date with the best practices. A strong social media presence is a great (and mainly free!) way for you to retain current customers, attract new ones and build your brand. We've listed some handy social media tips below that you can use to ensure your soc

Flowers are an essential part of any wedding and your role in making a couple's special day beautiful is crucial. Florists have the responsibility of creating the perfect ambiance for the wedding, which can be a challenging task. However, with the right strategies, you can boost your wedding business and make your services stand out from the competition. Here's 8 tips to grow your wedding business: 1. Establish a strong online presence In today's digital world, having a stron